We work with a variety of authors to get their marketing asses properly in gear. As such we know how important it is for writers to be aware of the things they MUST consider when starting out on the road to self-publishing success.
Have you just made the decision to go self-published? If so, did you realize the writing and Kindle store upload elements are only the beginning of your journey? Read More >>
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Goodreads.com is a huge community of keen readers. As a book lover you can see which books your friends are reading and keep track of the books you are reading, have read before and are dying to read on ‘bookshelves’. The site provides personalised book recommendations, analysing an astonishing twenty billion data points to deliver specially-tailored Big Data inspiration.
And punters can use the community’s reviews to decide if a book will suit their tastes.
So far, so good. But what about the authorship side of things? As you’d expect the site is also a cool place for authors, with a dedicated author programme to promote yourself and your books. And it’s free to use. Read More >>
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Wouldn’t it be lovely if self-publishing was a simple matter, a bit like magic. You write, you Kindle it, you sell, you’re famous. Listen to a lot of the talk on the subject and you’d be forgiven for thinking it’s a marketing miracle, a way to circumvent all those pesky obstacles and challenges that traditional publishing involves.
But let’s get real here. Self-publishing is usually a long-tail phenomenon, not a quick fix. Unless you’re spectacularly lucky and create an instant best-selling international hit of a blockbuster, it’s all about hard graft. You still need to put in the hours, invest the cash and make the effort. Read More >>
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Most authors write for a living, to make cash. But the creative process is equally important, as is the simple recognition of your skills and talents. There’s no point churning out masterpieces if nobody reads them. But social media marketing is so complicated.
Where do you start? Read More >>
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Hi, I'm Mike Lowndes, digital marketer and owner of PML Media. Take a minute and get to know me...